Xoxo, Lina
Xoxo, Lina
I know what it’s like to have big dreams and no clear roadmap. I built my beauty business from the ground up—no connections, no handouts—just pure hustle, strategy, and a deep love for the craft. I made mistakes, undercharged, overworked myself… but I kept going. Over time, I turned my passion into a multi-6-figure business and had the honor of working with women like Cardi B, Eva Longoria, Becky G, Serena Williams, and so many more. Now, my mission is to help other artists like you build a business you’re proud of—and finally feel confident, paid, and in control of your life.
If you are struggling in your Makeup business you are definitely in the right place
I'M Lina-GLOBAL EDUCATOR & BUSINESS COACH
TELL ME HOW
You’ve mastered your craft. Clients love your work.
But deep down, you know you’re not charging what you’re worth—or attracting the kind of bookings you really want. You’re stuck in the loop of low-paying clients, last-minute inquiries, and relying on referrals instead of strategy.
It’s not your talent holding you back.
It’s the missing strategy they don't teach on YouTube or in Beauty Schools—until now.
We’ve helped thousands of makeup artists go from “just surviving” to hitting consistent $10K–$50K months using our proven systems and strategies. You’re next.
But you don't believe it's possible
YOU'RE TIRED OF INCONSISTENT MONTHS AND YOU'RE READY fOR A 6-FIGURE BUSINESS
let me guess
Level up at your own pace. Explore our collection of mini courses and trainings designed to give you quick wins, proven strategies, and practical tools you can start using right away to grow your beauty business.
SHOP OUR MINI COURSES & TRAININGS
Apply now if you’re ready to stop guessing and start building a beauty business that gives you real freedom.
APPLY NOW TO JOIN OUR COACHING PROGRAM.
A self-paced program for makeup artists ready to stop hustling for bookings and start building a six-figure beauty business with strategy, confidence, and clarity.
THE BE A 6-FIGURE MUA SELF PACED PROGRAM
I've Created several courses + programs that will take you to your next level So You Don't have to waste more years doing this alone
COURSES + coaching PROGRAMS for MUA's
learn from the best
"Not only did I get 45 new bridal inquiries in just two weeks, but all 45 came from a viral reel that hit 1.2 million views—all because of her advice."
@effortlessbeautybymaggie answered 45 bridal inquiries after fixing her business with Lina’s help!
I joined the Be A 6-Figure MUA program right before Christmas, had my audit in early January, and Lina immediately helped me see what was wrong with my page and business—why I wasn’t attracting clients and how to fix my packaging and positioning.
I received 45 inquiries came from one viral reel with 1.2M views, which happened because of her strategy. If it weren’t for Lina, no one would’ve even found my page—I would’ve just blended in like every other bridal artist.
If you’re ready to level up your business and attract better clients, Lina is your girl.
"Just 3 months after joining the Be A 6 Figure MUA program, I tripled my income and went from $5k a month to my first $17k month! I am so excited to see where this journey takes me next!"
@divinityandcobridal was finally able to hit her 6-figure mark after only 3 months after joining the program!
I joined Lina's program back in November of 2023 and before actually joining the program, I had a lot of self-doubt. I was feeling really unmotivated and like I've reached a dead end in my career that there was absolutely no chance for growth. In just three months of joining Lina's program, I reached my first $17k in a month. I applied her advice and I made major changes.
So for anyone who's feeling a little one foot in one foot out, I highly recommend joining Lina's program. Take the leap, make the investment, work on yourself, work hard and you will see results!
“I took my last savings and joined Lina’s program — and it 100% paid off.”
@amberjennasmakeup went from $0 to $30K+ months after joining the program
In December 2024, I had just quit my job, had no money, and started Instagram with zero posts and zero followers. I joined Lina’s program in March 2025 and went all in.
By June, I hit my first $10K month, and since then I’ve had multiple $30K+ months. I never thought this level of income was possible, and I credit it all to Lina and her strategies.
"SO FAR FOR 2025, I HAVE BEEN HITTING $15K EVERY MONTH CONSECUTIVELY AND MY BUSINESS HAS BEEN THRIVING."
@lynellecobeauty hit $15k months consistently in 2025 after implementing Lina’s strategies!
Since working with Lina, my business has completely transformed. The small but powerful changes she told me to make to my Instagram and booking process have grown my business exponentially.
Now, I’m consistently hitting $15k months, and I can’t wait for the day when I’m fully booked out a year in advance!
If you’re ready to take your business to the next level and want to work with someone who knows exactly how to help you get there, Lina is the one.
Check out what our artist have to say about their success in
the be a 6-Figure mua Program
what our artists
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